As a result, the visual evolution process led to the emergence of a simple emblem, which represents a double note in a white circle with a multicolored border. Font and ColorsĮach redesign introduced only color changes to the logo – the shape, appearance, and several elements always remained the same. The designers took the bottom three colors from the rainbow apple, made them paler, and randomly mixed them inside the circle. Rumor has it that this iTunes label was “copied” from an old Apple logo. After the redesign, the music sign and the outer border are light, and the background is colored. The next emblem was introduced in the same year. The range includes shades of red, blue, violet, and blue. It consists of a white-gray circle with a bright outline and a double note. In July 2015, the Apple Music service appeared, and with it a new logo. The palette of the logo changed dramatically: the circle turned red, the dark shadows disappeared. The developers started experimenting with note color again.
The double note was repainted black and moved closer to the center. In its place, a blue circle with a white outline was depicted. The logo CD was removed as it was no longer relevant. This was the reason for a global redesign. In September 2010, the 10th version of the media service with Ping’s integrated social network was released. The emblem remained the same: a blue note on a shiny CD.
Over the next three years, the iTunes interface was constantly updated. But this did not affect the logo: the developers changed only the color scheme, making the noted green and removing some shadows. In 2003, the player became a full-fledged online service with its store and podcasts. The wide lower shadow created this impression.Ī year later, a version of iTunes with smart playlists came out. He was slightly raised, almost standing on the edge.
The background was a sparkling CD with a light rainbow spectrum above and reflections of notes below. They were located separately from each other and were painted in different colors with gradient transitions: pink, purple, blue. The logo depicted three eighth notes – not only with a head and a calm but also with a flag. This turned out to be enough to indicate the specialization of the service and do without textual information. The debut emblem was immediately multi-speaking: a CD and a few notes.
NOW AVAILABLE ON ITUNES LOGO WINDOWS
for purchasing, listening, downloading, and organizing digital media on devices running Windows and macOS. ITunes is a media player, media library, client application, and internet radio all rolled into one. The main graphic technique did not change either – the gradient transition of shades preserved even after 20 years. Despite the rapid evolution, two main elements remained on the pictogram: the circle representing the compact disc and the musical notation. The iTunes logo has always been associated with music, although the service has become more than just a player.
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